Why people are using “Add to Any” and “Add to This”

Add to Any window

Add to Any window

I’m sure you have see the buttons “Share this” on blogs, and I even have one of those on my blog, but have you ever looked at how many ways you can share? The first images that come up is this. It lists the most popular places that you would want to link to. I was looking at this because I was on a blog, yesterday, and thought, oh, I wonder if they have a wordpress link. I noticed there was one for Facebook, which I actually used the other day on my Facebook account, and it was quite cool. I have also used this for TypePad, when I needed to do so for that. So I clicked the link that brings up the rest of the Add to Any window. Boy was I surprised. Who would have that there would be so many ways to share, or that anyone would actually support them all. Sheesh.

Add to Any full page

Add to Any full page

Some of these I have heard of, some of these I have not. It amazes me that there are so many places that someone would want to send a link or story to. I mean I understand the main ones, but I think some of the ones I don’t recognize might be variations on a theme, such as the twitter feeders and things like that. I am currently working on a revamp of a site where, when we last revamped in, back in the bad old days of 2007, delicious was the only social link that we had set up. This week, when looking at the comps, I saw that they had added a few more. It seems to be the way to go. I used Add This for one client, but they asked that we use our own graphic, which I think was a bad idea, as no one had clicked on it. I think people are used to seeing the “add” button, and know what it means, while they may not know what a stylized one would mean.

The interesting thing about Add to Any is that the places you do visit, it puts in bold at the top, at least that is what it claims, but I don’t have a MySpace account, so not sure why that was in bold.

I wandered around, clicking on some of these, such as YooLink, which is in French, Kledy is out of Germany, Arto is from Denmark, and Hyves is from the Netherlands. I’m glad they are being all inclusive. Of course, clicking on them is throwing my “Add to This” off, and it is now bringing these links up to the top 10.

And why are these things so popular? Well, it is rather a pain to select a link, and then get it over to what ever social media you are using at the moment, such as Facebook, to talk to your friends about it. It is sort of the dumbing down of the web, in one sense, but in another, why not make things easy. I used it the other day, as I said, on Facebook, when I wanted to link to an article in the newspaper that I had mentioned. All I had to do was click the “add to this” link for Facebook, and it plunked it in. And yes, I could have just copied the url.

But, for other places, such as Twitter, it makes sense to use it. If you do it the old fashioned way, you go to tiny url, put in the link, and then copy that link into twitter. If you do it using “Add to Any” it creates the tiny url all by itself, and plunks it into your twitter feed. Work done.


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